Privacy Policy

Edmund de Waal Ltd, registered in England and Wales under company number 4586600, 13 Davies Mews, Porter Street, London, W1U 6EQ, operates

The following information describes how we store and use your personal data. It informs you of our policies regarding the collection, use and disclosure of this data. The information we hold about you will depend on our relationship with you and so you may not find all sections relevant.

This Privacy Policy is in compliance with EU’s new privacy law, the General Data Protection Regulation (GDPR), which comes into effect in the UK on May 25, 2018. This law gives you more control of your personal data and greater transparency around how it is used. This policy applies to information held about our contacts and prospective contacts, suppliers and prospective suppliers, artists and all other persons about whom Edmund de Waal Ltd holds information. By 'information' we mean personal information about you that we collect, use, share and store.

Keeping your personal data safe has always been important to us and we welcome the new GDPR as an additional layer of security for us all.


  • We hold only the minimum amount of information about you.
  • We use this information to respond to your enquires, communicate with you and provide you with information which we believe may be of interest.
  • We only hold your data for as long as is necessary.
  • We ensure we have appropriate security measures in place to protect your personal data.


When you use our website, make contact, or share your information with Edmund de Waal, or with a member of the studio team, you consent to us processing, collecting and storing your personal data, on the terms and for the reasons which are explained below.


We may collect some (or all) of the following:

  • Your name.
  • Your contact information such as your address, email address and telephone number.
  • If required, your payment details.
  • Information about you that you give us in person, at events and exhibitions or by corresponding with us by phone, e-mail or otherwise.
  • Standard Google Analytics data such as your IP address and your browser type when browsing our website.


We may use your information to:

  • Communicate with you and provide you with information that you request from us or which we feel may be of interest to you, or where we have identified a legitimate interest to do so.
  • Ensure that content from our website is presented in the most effective manner for you and for your computer.
  • Carry out our obligations arising from any contracts entered into between you and us.
  • Notify you about changes to the studio, such as our contact details or website.
  • Send you digital newsletters, exhibition announcements and invitations to events.
  • Send you the goods you have bought, invoices and to collect payments.


Please note that if you click or follow any links from our site to external websites, our privacy policy will no longer apply. Please check the privacy policies of any such external site before submitting any personal data, as we cannot accept any responsibility or liability in relation to them.


If you do not want us to use your information for exhibition announcements, please contact us directly by emailing


Our processing of your personal information is necessary:

  • For the performance of contracts to which you will be a party to and in order to take steps at your request prior to you entering into those contracts;
  • for the purposes of legitimate interests pursued by us; or
  • in order to comply with a legal obligation to which we are subject.

In relation to any processing of special categories of personal data, we will generally rely on obtaining specific consent from you at the time unless there is otherwise a legal requirement for us to process such information.


Where our processing is based on the legitimate interest grounds described above, those legitimate interests are: to make sure you receive updated information on Edmund de Waal’s activities and to provide the services you have requested.


Like many site operators, we collect information that your browser sends whenever you visit our site, which is referred to as Log Data.

This Log Data may include information such as your computer's Internet Protocol ("IP") address, browser type, browser version, the pages you visit while on this website, the time and date of your visit, the time spent on those pages and other statistics.

In addition, we may use third party services such as Google Analytics that collect, monitor and analyse this data.


Any data that you share with the studio is stored on our secure servers. We have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we hold.

If we identify a legitimate interest to send you information about forthcoming exhibitions and events, your name and email address will be stored under our marketing campaign manager website; MailChimp. You can access MailChimp's privacy policy information here.

Your privacy is very important to us and we will take all reasonable steps to protect your personal data, but please be aware that any data that you share with us is shared at your own risk. You are also welcome to request access to, correct or delete information that we have about you at any time by contacting us at


We may use your personal information to contact you with newsletters and other information that we feel will be of interest to you. We hope that you enjoy receiving our emails, but if you no longer wish to receive them, you can unsubscribe at any time via the link found in the footer of each email. On occasion we may share your information with Edmund de Waal’s representative galleries: Gagosian Gallery, the New Art Centre and Galerie Max Hetzler, so that they can send you information on forthcoming exhibitions. Your information will not be stored by the galleries and will be used only for specific events which we have identified may be of interest.

If you would prefer not to have your information shared with our galleries, please contact us directly at


You have the right under the Data Protection Act to access the information that we hold about you. If you wish to exercise this right, please send your request to


This Cookie Policy explains how we use cookies and similar technologies to recognise you when you visit our website at It explains what these technologies are and why we use them, as well as your rights to control our use of them.


Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or work more efficiently, as well as to provide reporting information.


Based on their characteristics and functions, cookies are classified in different categories:

  • Technical Cookies. Technical cookies are used exclusively for "transmitting a communication on an electronic communications network or, only as strictly necessary to the supplier of a service of the company, the information explicitly requested of the subscriber or of the user to provide such a service" (see article 122, clause 1 of the Code). They are not used for other purposes and are normally installed directly by the owner or manager of the website.

    They can be divided into navigation or session cookies that guarantee normal navigation and enjoyment of a website; analytical cookies, assimilated to technical cookies if used directly by the site manager to collect information in aggregate form about the number of visitors and how they visit the site itself; functionality cookies, that allow the user to personalise navigation by setting a series of selected criteria to improve the service provided to the user.

    No authorisation is required prior to placing these types of cookies, although notice of their use must be communicated pursuant to article 13 of the Code. If the site manager makes use only of these types of cookie, the form of such notice will be at the discretion of the website manager.
  • Profiling Cookies. Profiling cookies are those configured to create a user profile for sending advertising messages aligned with the preferences expressed by the user during web navigation. This website makes no use of profiling cookies.


Visitors to our web site may receive cookies distributed by other organisations (third parties) such as YouTube, Vimeo and Google Analytics.

Our website includes components transmitted by Google Analytics, a web traffic analysis service supplied by Google, Inc. ("Google"). These cookies are used only to monitor and improve the services of our website.

The information gathered is anonymised data referring to the number of site visitors across the year, and the countries from which the website is accessed, presented as an annual report.

For further information, please follow this link: You can selectively disable Google Analytics by installing the opt-out component supplied by Google for the browser on the user's device. To disable Google Analytics, please follow this link:

When accessing some of the audio and video content on our website, third party cookies from YouTube and Vimeo may be distributed. The treatment of data gathered by third parties is disciplined by their own policy notices, to which users are invited to refer.


As the means by which you can refuse cookies through your web browser controls vary from browser to browser, you should visit your browser’s help menu for more information. The following is information about how to manage cookies on the most popular browsers:

If you have any questions about our use of cookies or other technologies, please email us at


The security of your Personal Information is important to us and we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we hold. However, please remember that no method of transmission over the Internet, or method of electronic storage, is 100% secure. While we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.


This Privacy Policy is effective as of 25 May, 2018 and will remain in effect except with respect to any changes in its provisions in the future, which will be in effect immediately after being posted on this page.

We reserve the right to update or change our Privacy Policy at any time and you should check this Privacy Policy periodically. Your continued use of the Service after we post any modifications to the Privacy Policy on this page will constitute your acknowledgment of the modifications and your consent to abide and be bound by the modified Privacy Policy.

Last updated: 25 May 2018